Financial Advisory and
Risk Management Solutions
Veridica is a B2B company that provides tailored financial services. My brief was to design a service brochure that would inform attendees about Veridica at conferences and trade shows.
Deliverables:
Brochure Design
Styling Guidlines
Research & Planning.
Design Approach
I planned to maintain a consistent column width throughout the brochure, while ensuring that the layout and flow remained dynamic and engaging. Visual hierarchy and white space utilisation were also key to ensuring readability.
Visual Balance
Presenting Data
I faced the challenge of organising table data coherently by implementing a clear and structured layout.
Final Deliverable
Further Development
By creating all the styling for this brochure from scratch, I have developed an identity that can be used across marketing channels and online.
